Alison Trades Up, SouthWest Style
I work with many amazing individuals at NuVal and I love introducing you to the great people with whom I get to work. Meet my fellow NuValian, Alison and her beautiful family!
Alison joined NuVal shortly after I did in the Fall of 2008. She began as a Customer Manager, working with Hy-Vee, one of our Pioneer Retailers who first put NuVal scores on their grocery shelves. 2009 was a year of huge change for Alison: she changed jobs within NuVal (she now works in Consumer Marketing), she packed up her family and moved from Minneapolis to Denver, and she had her second baby. Phew! I get tired just thinking about it. Alison is just back from maternity leave and she is working hard on our Consumer Marketing efforts, educating everyday people about the benefits of NuVal.
Alison, Jared and their two girls are enjoying their new home in Colorado. One interesting fact that Alison has told me about her new home is that there are many excellent Southwestern and Hispanic restaurants there. Over 20% of the population of Colorado is Hispanic and the percentage continues to grow. With more Latin and Hispanic choices abound, Alison is enjoying exploring new food products. In fact, Alison has made a huge Trade Up: from a NuVal score of 2 to a 91! How did she make such a jump? Easy – she switched from flour tortillas to corn tortillas. Who knew?
Mission Flour Tortillas score a 2
Mission White Corn Tortillas score a 91
To the untrained eye, these products look very similar. Without NuVal scores on the shelf, you many never know that there is such a huge nutritional difference between the two.
Thanks to Alison for sharing her Trade-Up story with me and Welcome Back!
Question of the Day
What’s a huge change that you’ve made in your life?
Posted by: Melissa 8 comments
Posted in: NuVal Staff
Tags: NuVal Staff, tortillas
on Jan 7th, 2010 at 8:59 am
I am about to embark on the biggest change in my life in March when my first child (a girl) is born.
on Jan 7th, 2010 at 9:49 am
Awesome picture!
Not only are the corn tortillas a trade-up, but they are gluten-free, too!
Kim
on Jan 7th, 2010 at 10:17 am
What a handsome looking family. And a huge trade up opportunity for my family, as we are Mission Flour Tortillas consumers. Thanks for the tip.
on Jan 7th, 2010 at 10:22 am
A beautiful family, and a great tip about the tortillas! Thanks!
on Jan 7th, 2010 at 11:31 am
I stopped buying pre-prepared food. I can make my own and it will cost less, taste better and be healthier. I use the nuval points to help be figure out which veggies I should be bulking up on and which flours to buy. That reminds me, my Hy-Vee doesn’t have scores on any of the Bob’s Red Mill products. It would be great to see their numbers.
on Jan 7th, 2010 at 11:54 am
Hi Foy -
There should be scores on Bob’s Red Mill products at your Hy-Vee. Can you tell me which one you shop at? I can have our Customer Manager for Hy-Vee check it out for you.
Melissa
on Jan 7th, 2010 at 1:47 pm
That is a huge number difference! I probably could not tell the difference, either. I know nothing of tortillas
on Jan 7th, 2010 at 4:24 pm
I stopped using the flour tortillas awhile back. My husband and I lost a combined 80lbs and in the quest to do so we found Joseph’s Flax, Oat Bran & Whole Wheat Flour tortillas. Not sure how they score on Nuval but I know Melissa loves the pita version of this. Another trade-up (thanks to this blog) we don’t buy sour cream anymore. Any recipe I have that calls for sour cream now gets Chobani plain yogurt instead. Everything is just as yummy but better for you. My sour cream coffee cake is actually better and more moist then ever. I love it on nachos and tacos! Actually, now that I think about I have a lot of trade-ups – too many to list. So thanks Nuval and thanks Melissa!